Last Updated: March 11, 2026
Welcome to Looking Glass Factory Inc.’s (“Looking Glass Factory,” “we,” “us,” or “our”) Privacy Policy. This Privacy Policy explains how we collect, use, share, and protect your personal information when you visit the Looking Glass Factory websites and other online services (“Website” or “Site”) and when you use hardware or software products you download or purchase from us (“Product” or “Products”).
This policy covers:
By using our Site or Products, you agree to this Privacy Policy. If you do not agree, please do not use our Site or Products.
If you have any questions or concerns, email us at info@lookingglassfactory.com.
We may update this Privacy Policy from time to time. When we make changes, we will revise the “Last Updated” date at the top of this page. If we make material changes, we will notify you by posting a notice on our Site or by sending you an email (if we have your email address). We encourage you to review this Privacy Policy periodically.
We collect personal information in the following ways:
Information We Collect Automatically
When you visit our Site or use our Products, we automatically collect certain information, including:
We use this information to improve our Site and Products, fix issues, and understand how people use our services.
Information You Provide to Us
We collect information you give us directly, such as when you:
This information may include your name, email address, mailing address, phone number, payment information, and any other information you provide.
Mailing List and CRM Tools
We use third-party tools to operate our mailing list, customer relationship management, and related communications, including services provided by Bento, as well as other similar service providers we may use from time to time. If you sign up for our mailing list, you may receive occasional emails from us. You can unsubscribe at any time using the link in our emails or by contacting us at info@lookingglassfactory.com
Payment Information
When you make a purchase, we use third-party payment services provided by Shopify. You can read Shopify’s privacy policy at https://www.shopify.com/legal/privacy.
We will not store your full credit card number—that information is held by our payment processor. We keep the last four digits of your card number to identify your transactions and the first six digits to help prevent fraud.
Social Media
Any information you share on social media may be visible to the public.
If you tag us or submit photos to us on social media, you give us permission to use those photos in our marketing materials, on our website, and in other promotional contexts.
Referral Programs
We use third-party services provided by ReferralCandy and PayPal to operate our referral programs. Learn more:
Social Media Platforms
When you interact with us on social media, we may collect information about that interaction. Each social media platform has its own privacy policy:
Direct Communications
When you email us or communicate with us directly, we will save your email address and correspondence to respond to you and improve our services.
We use the information we collect to:
We may anonymize your information by removing personally identifying details. We may use anonymized data for analytics, research, and improving our services.
We may share your personal information in the following situations:
To opt out of certain data sharing, email us at info@lookingglassfactory.com.
Service Providers
We share your information with service providers who help us operate our business, including companies that:
These service providers are only allowed to use your information to provide services to us. They are not allowed to use it for their own purposes.
Liteforms Service
If you use our Liteforms Service, your spoken words may be captured and processed while the Liteforms application is active in order to detect, transcribe, and respond to your speech. Voice recordings may be temporarily stored on your device and sent in encrypted form to Microsoft Speech Services for transcription. Microsoft processes voice data in memory only and does not store the recordings. Transcriptions returned to the Liteforms Service may be stored and used to operate, maintain, and improve our Products and services.
If Looking Glass Factory is involved in a merger, acquisition, bankruptcy, or sale of assets, your personal information may be transferred to the acquiring company. We will notify you before your information becomes subject to a different privacy policy.
We take the security of your personal information seriously. While no system is completely secure, we have adopted reasonable technical, physical, and administrative safeguards to protect your information.
If we experience a data breach that affects your personal information, we will notify you as required by applicable law. In many cases, this means notifying you within 72 hours of learning about the breach.
If you have any questions about security, please contact us at info@lookingglassfactory.com.
Depending on where you live, you may have the following rights regarding your personal information:
To exercise any of these rights, please contact us at info@lookingglassfactory.com or use the methods described in the sections below.
We will respond to your request within the timeframe required by applicable law (typically 30–45 days).
If we deny your request, you may have the right to appeal. To appeal, contact us at info@lookingglassfactory.com with “Appeal” in the subject line.
If you are located in the European Economic Area (EEA), United Kingdom (UK), or Switzerland, the following additional information applies to you.
Legal Basis for Processing
We process your personal information based on the following legal grounds:
Your Rights Under GDPR
You have the right to:
Data Retention
We retain your personal information for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements. When we no longer need your information, we will securely delete or anonymize it.
International Transfers
Your personal information may be transferred to and processed in the United States. When we transfer your data outside the EEA, UK, or Switzerland, we use appropriate safeguards such as Standard Contractual Clauses approved by the European Commission.
Contact for European Privacy Matters
For questions about our European privacy practices, please contact us at info@lookingglassfactory.com.
We are based in Brooklyn, New York, and incorporated in Delaware. Our website is hosted by Webflow. Read Webflow’s privacy policy.
If you are located outside the United States, please be aware that your information will be transferred to, stored, and processed in the United States, where our servers are located.
Where required by law, we use appropriate safeguards for international data transfers, such as Standard Contractual Clauses.
Our Site and Products are not directed to children under 13 (or under 16 in certain jurisdictions). We do not knowingly collect personal information from children. If you are a parent or guardian and believe your child has provided us with personal information, please contact us at info@lookingglassfactory.com, and we will delete that information.
If we learn that we have collected personal information from a child under the applicable age, we will delete it promptly.
We use analytics and tracking services provided by third parties, including Google Analytics, Facebook Pixel, and other similar analytics, marketing, and customer engagement providers we may use from time to time.
We use these services to improve your user experience and to understand the demographic groups using our Site, Products, and services.
We may also use consent management and cookie compliance tools, including Cookiebot by Usercentrics, and other similar providers from time to time.
Please review the privacy policies of these providers for more information:
You can opt out of Google Analytics by installing the Google Analytics Opt-Out Browser Add-on.
This Website uses cookies to improve your experience and to help us track users and collect information to improve our services and Website.
We may use cookie consent and preference management tools, including Cookiebot by Usercentrics and other similar providers, to help manage cookie choices and compliance obligations.
What Are Cookies?
Cookies are small text files stored on your device that help us recognize you and remember your preferences.
Cookies create a unique ID that is transmitted to us when you use the Website or our Products.
The Website uses cookies from third-party providers such as Google Analytics. These cookies do not typically identify you personally.
Your Cookie Choices
When you first visit our Site, we will ask for your consent to use cookies (where required by law).
You can also adjust the settings in your browser to opt out of cookies. Disabling cookies may limit your access to certain features of our Website.
What Are Pixel Tags?
Pixel tags are small blocks of code on a webpage or app that allow websites to read and place cookies and transmit information to us or our partners. This information may include your device’s IP address, the time you viewed the page, actions you took, an identifier associated with your browser or device, and the type of browser you use.
We use pixel tags from Facebook to help us target our ads more effectively. Read Facebook’s Cookie and Pixel Policy here.
Third-party advertising companies like Facebook may use cookies and pixel tags to collect information about your visits to our Site and other websites to provide you with relevant ads.
We may share non-personally identifiable information with advertising partners to help us reach potential customers on our Site and services.
This Privacy Policy does not cover the privacy practices of these third parties.
To learn more about interest-based advertising and your choices, visit:
Our services may allow you to connect or sync your account with third-party sites or services. This Privacy Policy does not cover your interaction with other websites or services.
We encourage you to review the privacy policies of any third-party services before using them.
If you send us feedback, ideas, or suggestions, we may use them to improve our products and services without any obligation to you.
This section applies to California residents and supplements the rest of this Privacy Policy.
“Shine the Light” Law
Under California Civil Code Section 1798.83, you can request information about any disclosure of your personal information to third parties for their direct marketing purposes.
California Consumer Privacy Act (CCPA) / California Privacy Rights Act (CPRA)
Under the CCPA and CPRA, California residents have additional rights:
Categories of Personal Information We Collect
Sources of Personal Information
We collect personal information from:
How We Use Personal Information
We use personal information for the purposes described in this Privacy Policy, including to provide our services, process orders, communicate with you, improve our products, and for marketing.
How We Share Personal Information
We share personal information with service providers, affiliates, and as otherwise described in this Privacy Policy.
We do not “sell” personal information in the traditional sense. However, some of our advertising activities (such as sharing data with advertising partners for targeted advertising) may be considered “sharing” under the CPRA.
Your Rights
As a California resident, you have the right to:
How to Exercise Your Rights
To submit a request, please email us at info@lookingglassfactory.com
We will verify your identity before processing your request. You may also designate an authorized agent to make a request on your behalf.
We will respond to your request within 45 days (or up to 90 days if we need more time and notify you).
If you are a resident of Virginia, Colorado, Connecticut, Utah, or another state with a comprehensive privacy law, you may have similar rights to access, correct, delete, and opt out of certain processing of your personal information. To exercise your rights, please contact us at info@lookingglassfactory.com.
If you have any questions about this Privacy Policy or our privacy practices, please contact us at info@lookingglassfactory.com.
Looking Glass Factory, Inc.
190 West St. #18
Brooklyn, NY 11222, USA
